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Elevator Pitch

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Polar Bear Pitching is probably the most chilling startup pitching competitions on earth. Literally! In 2018, the event was conducted in Oulu, Finland. A hole is cut out in the frozen Baltic sea and entrepreneurs are asked to pitch their startups for funding. There is no time limit for the pitch. The only condition, the entire pitch has to be made while half-submerged in the freezing water. Talk about motivation to cut it short and wrap up faster! Image Source – Polar Bear Pitching Now we know that the likelihood of pitching a startup in similar conditions for most entrepreneurs is low and while you may not have to stand in ice-cold water, there are numerous situations which demand a quick discussion of your pitch. In your favorite coffee shop, restaurant, while on your way to your office in the elevator, you can potentially end up face to face with…

Raising money has always been an uphill task. Not only do you need to have an amazing product or service, you need a great team, traction in the business, possibly be profitable and on top of all this, you need to compete with other similar businesses. Venture capitalists see thousands of pitches a year however only select a handful few who show absolute promise of returns on their investment. It’s no wonder, newer formats are being used to reduce the time spent on each pitch. Polar Bear Pitching is the perfect example. As part of the event, entrepreneurs stand waist-deep in icy cold Baltic sea and pitch to the investors. Quite an effective way to ensure pitches end quickly. And this is why elevator pitches do wonderfully. They are short, precise and effective enough to get the attention of an investor. Since time is crucial, the visual representation of data…